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Power of the written word

What do you do before making a purchase? Personally I do a few things. I look around for a good deal, I try to decide whether or not I really need said item, and I research, research, research. Part of...

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A Picture Is Worth 1000 Words

In the fast placed world of social media and its relationship with your online business there is a new rising star. Pinterest is becoming more and more popular with internet users and retail companies....

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Make the most of what you don’t have

I walked into a bakery the other day searching out my favorite cookies, (oatmeal chocolate chip) unable to locate them in the glass case I approached the sales person and asked if she had any. After...

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a pinteresting update

Our beloved client April Cornell added the Pin It button to their product pages and within the first day reported a major spike in sales! Way to go April! See the blog below (two down actually) to...

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The Only Audit You’ll Ever Ask For

Websites should be attractive, consistent with your company’s branding, and designed to sell. Sometimes a few little tweaks to your look and function can make a big difference in how well you are...

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Facebook for business. Changes, part one.

As many of you may know, Facebook is under going yet another change. While it’s available now if you’re ready for the switch, on March 30th all business Facebook pages will be forced into the new...

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FACEBOOK FOR BUSINESS. CHANGES, PART TWO.

Hope you all had a chance to read the previously posted blog entitled “Facebook for business. Changes part one”. If not I suggest scrolling down and checking that one out first. In this post I intend...

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FACEBOOK FOR BUSINESS. CHANGES, PART THREE.

This will be my final installment of our “changes to Facebook” series, admittedly a bit later then I promised but alas we all get busy from time to time. In this final chapter I will discuss Ads and...

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Check this out. A few tips for your checkout process.

Your checkout process is one of the most important parts of your e-commerce site. Some statistics say that up to 56% percent of checkout processes are abandoned, 56%!!!!!! Imagine if you owned a brick...

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Google Shopping Goes to a Pay to Play Model

If anyone has been paying attention to tech news, this story has probably been one of the biggest to hit the virtual newsstands. Google has announced they will begin testing a pay to play model to...

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It’s getting to be that time again (even if we hate to see the summer end)

This is going to be a hard blog post to write because of my love for the warm months and summertime fun (it’s a rough day for me when I have to put the golf clubs and fishing poles away). However what...

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Facebook to help companies direct ads to you using phone numbers and email...

Ok, I know it sounds a little creepy but give me a chance to explain before you decide. So here’s how it works: First of all it’s important to notice that this service is only currently available to...

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Out of ‘Site’, Out of Mind?

How often are you sending out your email campaigns? Email frequency is going to vary by customer, seasonality and a variety of other factors, of course, but at a minimum you need to be communicating...

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